Our thoughts on the future of business
Why we are using SeedInvest for our current round
Jonathan | May 8, 2020
Why did we choose this path for seeking investment?
It was actually an easy decision for us.
For startups like SnapStrat raising capital is core to being able to scale the business and serve customers effectively. While we have previous institutional investment from our valued partners at Shasta Ventures, we chose to go down a different path with this round.
There were three primary reasons to choose SeedInvest, and as founders, they align perfectly with our vision for success at SnapStrat
- We want customers and partners as investors
The most important core principle we hold at SnapStrat is: “Always do the right thing for the customer”. We work with incredibly discerning customers and partners on some of their most critical business problems, what better way to deepen our understanding of their needs and priorities than have their voices linked to SnapStrat as investors?
SeedInvest has over 300,000 investors on the platform. Many of them are leaders in the enterprises our platform is built to serve. Others are the technology and professional services partners we want to work with. Getting more of these customers and partners as investors will help us improve our product and be in tune with the needs of the market.
- Unparalleled exposure for SnapStrat
For a startup in the enterprise software space, customer awareness is critical in building scale. Listing on SeedInvest gives us an opportunity to build much greater awareness on how SnapStrat can help to cost effectively transform and optimize enterprises’ most important management decision processes.
- Allows us to focus on what matters to the business
Studies have shown an average successful venture round requires meeting 50-100 investors. This process is incredibly time consuming and the vast majority of the meetings create little or no value for the business. Using SeedInvest allows us to focus our effort on what matters most: our product and our customers. We will still have conversations with investors, but they will be the kind that we are thrilled to have: Interested investors who can provide feedback and input to make our product and our company better.
For SnapStrat, our current and future customers and partners are the most important assets we have. We would love for you to become active stakeholders and owners in our company.
SnapStrat is offering securities under Regulation CF and Rule 506(c) of Regulation D through SI Securities, LLC (“SI Securities”). The Company has filed a Form C with the Securities and Exchange Commission in connection with its offering, a copy of which may be obtained at: SnapStrat: https://www.seedinvest.com/snapstrat